Influencer Marketing in India

December 12th, 2018 Influencer Marketing in India is on the rise, and for good reason: the right influencers can make or break a…

Detect Fake Instagram Followers using AI

November 22nd, 2018 Social Media platforms like Instagram and Twitter have taken a strong stance against fake followers and accounts that boost their…

New Instagram Updates to Help Your Marketing

November 22nd, 2018 This year, Instagram has introduced 5 major updates like video chat, a brand new video channel, music and questions for…

True Reach measurement using Affable’s Campaign Analytics

September 15th, 2018 Affable aims to make your influencer marketing campaigns transparent and more effective. Once you have chosen the right influencers, Affable…

Discover Influencer Trends in your region using Affable’s Content Discovery

September 11th, 2018 Instagram for Business Instagram is quickly becoming a great marketing tool due to its visual nature and high user engagement…

How Affable’s Brand Affinity Analytics Can Add To Your Strategy

August 20th, 2018 While evaluating influencers you want to work with, typically you would check the number of followers, their interests and engagement…

Virtual Influencers and Their Unusual World

August 16th, 2018 If you thought social media was blurring the line what's real and whats not- wait till you hear about the new crop…

Affable Weekly Insights- 16th July 2018

July 18th, 2018 We crunched data on Instagram for Singapore Influencers and here are some weekly insights that you may find useful: Brand…

Affable Weekly Insights 2 July- 9 July

July 6th, 2018 We crunched data on Instagram for Singapore Influencers and here are some weekly insights that you may find useful: Brand…

Why Buying Followers On Instagram Is A Bad Idea

July 5th, 2018 Buying followers to make yourself seem popular, whether you're a brand or an influencer, is tempting and it's not very…

6 Types of Instagram Influencer Campaigns To Add To Your Strategy

July 4th, 2018 While we hear a lot of chatter about why influencer marketing is important in the digital marketing climate, it's not often…

Is B2B Influencer Marketing A Good Idea?

July 2nd, 2018 Like most people, we held an opinion that influencer marketing was better suited for B2C businesses and boy, were we…

Nike Takes Top Spot In Cannes New Social & Influencer Category

June 27th, 2018 For about 70 years, the Cannes Lions festival laid out a red carpet for medias A-listers-  Facebook COO Sheryl Sandberg, …

All About Instagram’s Newest Feature: IGTV

June 25th, 2018 In response to the dramatic rise in popularity of video content on social media, Instagram has launched a long-form video feature…

Scoot Emerges The Winner in The Daryl Yow Controversy!

June 21st, 2018 One influencers' scandal is another brand's campaign! Scoot has jumped into the Daryl Yow plagiarism controversy brewing in Singapore by indirectly…