Emerges As “Leader” This Fall With 8 New G2 Badges!

Editorial Team
September 26, 2022
min read continues to reign as a leader in influencer marketing platforms and social media analytics, as recognized by G2. Here’s an insight into the raving reviews and eight badges we’ve earned and what they mean to us.

Ranking high again in Leader, High Performer, and Users love us badges - we have a fresh set of badges, our biggest acknowledgment that we’re on the right path! Let’s dig deeper into these badges and reviews to understand what this means to us.

What our users love about platform:

What problems is the product solving and how is that benefiting you?

The best thing about Affable is its capability to look for various metrics/data that brands look for when choosing an Influencer to work with. To add to that, the tool is user friendly, it's easy to identify influencers, and the team behind it are always so helpful. It's always great to work with a proactive and flexible team like Affable

- Sed A, Social Media Manager

What do you like the best about Affable?

Aside from its data-driven platform which allows us to generate detailed and structured reports, i love having consultation sessions with Affable team as they thoroughly explain the thinking behind good, better, and best strategies to use in choosing and reaching out to influencers!

- Trizia Ann M, Marketing Communications Manager

Affable helps a lot in getting insights for selecting the right influencers, monitoring influencer campaigns currently running, and understanding better what kind of influencers are used by the competitors. With the extension to TikTok, this tool is more robust than before as TikTok is one growing social media platform in my market, and lots of brands collaborate with TikTok creators to deliver the brand message.

The campaign monitoring can help us in getting captured of IG story content used by the influencer which usually gone after 24 hours. We can get the engagement result quick without hassle to ask directly to the influencers one by one which usually takes time.

We also use this tools for competitive analysis. With better understanding on what kind of influencers used by the competitors we can get better understanding on the competitors strategy. Not only that, we can also get the information of what brand already attached with each influencers. So, it help us in recommending the right influencers for our brand, not only based on its followers profile, but also the influencer affinity through its branded content.

The dashboard is easy to access and operates. It made even my junior-level staff can easily use the tools to get the insights.

The Affable team is also approachable and helpful. The team is always ready to give us guidance or direction in using the tools if we are facing difficulty. Even they are willing to provide refresher training for my new team member, so they can better understand using the tools.

- Fitri, Business Director

Review on G2

What are G2 badges ?

One of the biggest tech marketplaces in the world, G2, allows organizations to find, evaluate, and manage the technology they require to maximize their potential. Verified users can offer their insights and opinions about the hardware and software they use on the site. G2 supports 60 million users annually in making informed software decisions based on real peer reviews.

Why are they important ?

G2 badges are a symbol of excellence and customer satisfaction. G2 badges are awarded based on feedback from customers of a product, which is what makes these awards so prestigious. They provide a way to showcase a product’s performance relative to its competitors. Visitors who see a G2 Badge on the site are more likely to trust the product and convert to a sale.

High Performer Asia badge

The High Performer badge is awarded to the best-performing solutions with high customer satisfaction scores in their specific categories each quarter. G2’s algorithm which rates products aggregated from social networks and online sources determines the winners.

Momentum Leader badge

Affable ranked highly on G2’s Momentum Grid, which features products that have high-growth trajectories based on user satisfaction scores, employee growth, and digital presence. Products in the Leader tier in the Momentum Grid rank in the top 25% of the category’s products by our users. This is awarded to products achieving the most positive movement over the last year and we’re ecstatic to make it to the list.

Leader badge

These are awarded when products are rated highly by G2 customers and have high satisfaction and market presence scores. And, we received two of these prestigious badges. As we've worked with more and more enterprises and small businesses, we've learned they each have very different needs. By offering more advanced features and emphasizing the customer experience, we’ve reached recognition at the Enterprise level – all while also earning badges as a high performer at the Small Business and Mid-Market levels.

Users Love Us badge

The “Users Love Us” badge is earned after collecting 20 reviews with an average rating of 4.0 stars. 63% of our users have rated us 5 stars - if not us, believe our customers!

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