Celebrity Influencers To Ignite The Growth Of Metaverse Stores
Brands have fully embraced virtual reality, especially luxury brands in the fashion, technology, and gaming sector. Multiple businesses are creating their spaces in the metaverse, and they plan to use celebrity influencers to build mass awareness for the same.
Celebrity influencers have access to thousands and millions of followers, which makes them a perfect choice for spreading awareness about the metaverse and how it will revolutionize e-commerce.
Multiple brands and marketers have already placed their virtual reality stores in the metaverse and according to experts, celebrity influencers will be vital in getting the audience onboard. "Like a giant store chain, Macy's hosted a Thanksgiving parade in the metaverse with an NFT design contest to increase its reach among tech-savvy consumers," says Gordon Glenister, a UK-based Digital and Social Media Marketing Expert in affable.ai's 2023 influencer marketing predictions report.
We will see more people with digital avatars exploring virtual stores from known brands in the metaverse. Above all, the gaming industry will see tremendous growth in creating virtual reality games and getting gamers to enter the metaverse.
Have you tried the metaverse for your brand yet? If not, then it's time to finally make it happen, as more and more experts suggest the metaverse will boom in 2023.
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