Latest blog posts

Product Update: Email Templates and Reference Images/Assets
Product Updates
October 4, 2022

Product Update: Email Templates and Reference Images/Assets

Learn about our most recent features that facilitate influencer outreach. Use pre-configured email templates to send proposals and share collaterals using reference images and assets.

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Aruna Chawla Explains How Word Of Mouth Helped Scale Brand Awareness For Her FemTech, Salad
Events and Media
September 30, 2022

Aruna Chawla Explains How Word Of Mouth Helped Scale Brand Awareness For Her FemTech, Salad

Aruna Chawla, the 26-year-old founder of Salad, a direct-to-consumer sexual wellness product, talks about how she has used influencer marketing to promote her brand in the evolving femtech space in India.

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Product Spotlight: Supercharge Your Influencer Outreach Capabilities With Chats Feature
Product Updates
September 28, 2022

Product Spotlight: Supercharge Your Influencer Outreach Capabilities With Chats Feature

Chats, an in-built feature within the affable.ai platform, help brand users streamline their influencer outreach and follow-up capabilities.

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Influencer Marketing Platform or Creator Marketplace? Find The Right Tool For Your Marketing Strategy
Influencer Marketing
September 28, 2022

Influencer Marketing Platform or Creator Marketplace? Find The Right Tool For Your Marketing Strategy

In a dilemma, which to choose—an influencer marketing platform or a creator marketplace? We'll help you decipher the functioning of both tools to help you run an influencer campaign.

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affable.ai Emerges As “Leader” This Fall With 8 New G2 Badges!
Company News
September 26, 2022

affable.ai Emerges As “Leader” This Fall With 8 New G2 Badges!

affable.ai continues to reign as a leader in influencer marketing platforms and social media analytics as recognised by G2. Here’s an insight into the raving reviews and eight badges we’ve earned and what they mean to us.

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Pet Influencers Garner More Positive Reactions And Higher Engagement, Nisarg Shah Of affable.ai To Campaign Asia
Events and Media
September 23, 2022

Pet Influencers Garner More Positive Reactions And Higher Engagement, Nisarg Shah Of affable.ai To Campaign Asia

Nisarg Shah of affable.ai shares his view on the growing popularity of Pet Influencers with Campaign Asia, a premium online magazine on marketing.

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At The Coalface Podcast: Nisarg Shah of affable.ai Solves Influencer Conundrum
Events and Media
September 20, 2022

At The Coalface Podcast: Nisarg Shah of affable.ai Solves Influencer Conundrum

Listen to Jason Greenwood and Nisarg Shah talk about the nuances of influencer marketing in the era of booming eCommerce and the Creator Economy.

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Chi Chang On How Influencer Marketing Helped Revive A Failing Business
Events and Media
September 16, 2022

Chi Chang On How Influencer Marketing Helped Revive A Failing Business

Chief Marketing Officer of a Dublin-based technology company talks about the rising trend of BeReal and various aspects of influencer marketing like ghosting, fake followers, etc.

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Ramping Up Influencer Marketing Efforts This Holiday Shopping Season
Influencer Marketing
September 14, 2022

Ramping Up Influencer Marketing Efforts This Holiday Shopping Season

Shoppers are starting their holiday shopping early this year. Brands should launch influencer campaigns right away to advertise their latest goods, gift cards, and seasonal sales.

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Targeting Influencer Marketing As Recession Pulls Budget Strings
Influencer Marketing
September 13, 2022

Targeting Influencer Marketing As Recession Pulls Budget Strings

Is marketing during an economic downturn a challenge? Experts suggest influencer marketing can be a viable option.

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Justin Cener Reviews affable.ai To Help Shopify Brands Automate Influencer Campaigns
Events and Media
September 7, 2022

Justin Cener Reviews affable.ai To Help Shopify Brands Automate Influencer Campaigns

Shopify expert, Justin Cener, explains step-by-step how to use affable.ai to find influencers, manage campaigns, and analyze results.

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FIFA World Cup: Why Gaming Influencers Are A Top Choice For Brands
Influencer Marketing
September 7, 2022

FIFA World Cup: Why Gaming Influencers Are A Top Choice For Brands

Brands work with top influencers in e-gaming to increase engagement and awareness in the FIFA season!

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Product Updates: Direct Payments and Content Discovery
Product Updates
September 1, 2022

Product Updates: Direct Payments and Content Discovery

Learn how affable.ai's content discovery and fixed pay features can help you land the right influencers and make quick payments.

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Creator Portal: Your all-in-one campaign management workflow
Product Updates
September 1, 2022

Creator Portal: Your all-in-one campaign management workflow

affable.ai deeply integrates with Shopify stores, allowing merchants to run influencer campaigns without switching platforms.

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Wellness Brands Recruit Influencers To Promote Vitamin For Toddlers
Influencer Marketing
August 24, 2022

Wellness Brands Recruit Influencers To Promote Vitamin For Toddlers

Various wellness brands choose influencer marketing to capitalize on the increasing demand for kids’ vitamin and supplement in the market.

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Amar Jacob on why influencer marketing is here to stay and rise  
Events and Media
August 23, 2022

Amar Jacob on why influencer marketing is here to stay and rise  

Social & Content Development Director at GroupM Ireland explains how influencer marketing is no longer a checkbox exercise for brands looking to establish themselves in a competitive market.

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Nisarg Shah of affable.ai on The Product Marketing Show
Events and Media
August 18, 2022

Nisarg Shah of affable.ai on The Product Marketing Show

Listen to The Product Marketing Show podcast and learn how to successfully launch your products on a tight marketing budget.

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Joy Castillo talks influencer marketing in SEA and bridging the world of social and e-commerce
Events and Media
August 12, 2022

Joy Castillo talks influencer marketing in SEA and bridging the world of social and e-commerce

Innovations and Culture Director at Omnicom Media Group in the Philippines, explains how the SEA region has yet to fully realize the potential of influencer marketing.

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affable.ai Now Powers Maison 21G's Influencer Marketing Campaigns
Company News
August 11, 2022

affable.ai Now Powers Maison 21G's Influencer Marketing Campaigns

We are delighted to join Maison 21G on their journey to make personalised scents accessible to all!

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Move Over Google Maps, Gen Z Choose Instagram Maps To Find Brands 
Industry Trends
August 10, 2022

Move Over Google Maps, Gen Z Choose Instagram Maps To Find Brands 

Gen Z and millennials use social media channels like Instagram, TikTok, and Snapchat over Google to discover businesses and places online. 

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Meet affable.ai at eCommerce day in LA this August!
Events and Media
August 10, 2022

Meet affable.ai at eCommerce day in LA this August!

See you at eCommerce day in LA, at Booth #7 to share about our data-driven approach to influencer marketing!

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Can YouTube, Shopify partnership give a boost to e-commerce purchases?
Industry Trends
August 8, 2022

Can YouTube, Shopify partnership give a boost to e-commerce purchases?

The partnership between YouTube and Shopify will elevate D2C commerce and expand opportunities for merchants and content creators.

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Leveraging Pet Influencers To Reach New Customers  
Influencer Marketing
August 4, 2022

Leveraging Pet Influencers To Reach New Customers  

Pet influencers are the new brand favorites for promoting products and services to social media consumers.

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Our Users love us and we know for sure because affable.ai earned a new set of G2 badges this Summer!
Company News
August 1, 2022

Our Users love us and we know for sure because affable.ai earned a new set of G2 badges this Summer!

G2 continues to recognise affable.ai as a crowd favorite. Here’s an insight into the raving reviews and seven badges we’ve earned and what they mean to us.

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Featured
Product Seeding (Influencer Gifting) – A Quick Guide
Influencer Marketing

Product Seeding (Influencer Gifting) – A Quick Guide

Most Inspiring Mother's Day Campaigns For Your Brand
Influencer Marketing

Most Inspiring Mother's Day Campaigns For Your Brand

What is Influencer Mapping and How D2C Brands Can Leverage It
Influencer Marketing

What is Influencer Mapping and How D2C Brands Can Leverage It

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