Latest blog posts

The Rise of Virtual Influencers: Should Brands Embrace Them?
Influencer Marketing
May 29, 2023

The Rise of Virtual Influencers: Should Brands Embrace Them?

Thinking of collaborating with the computer-generated individuals aka virtual influencers? Here's what you can expect from the partnerships.

Read Article
Happy Pride Month! Here are the 5 Brands with Impactful LGBTQ+ Influencer Strategy 
Industry Trends
May 25, 2023

Happy Pride Month! Here are the 5 Brands with Impactful LGBTQ+ Influencer Strategy 

Are you looking for the perfect LGBTQ+ influencer marketing strategy for this year's Pride Month? Let's take a look at five brands that nailed it with their unique campaigns, captivating their target audience.

Read Article
Product Update: More Reports and Statistics for You! From TikTok Enhancements to Email Stats, Check Out New Product Updates from May
Product Updates
May 25, 2023

Product Update: More Reports and Statistics for You! From TikTok Enhancements to Email Stats, Check Out New Product Updates from May

Discover the latest product updates offering more reports, enhanced TikTok search capabilities, and email/proposal statistics. Streamline your workflow, save time, and gain valuable insights to boost your marketing strategy.

Read Article
‍Influencer Marketing vs. Social Media Ads: Cost, Conversions, and ROI Comparison
Influencer Marketing
May 19, 2023

‍Influencer Marketing vs. Social Media Ads: Cost, Conversions, and ROI Comparison

If you are stuck whether or not to jump into the world of influencer marketing, we are here to help you in making that decision. 

Read Article
7 Reasons Why Granfluencers Are Hottest Trend on Social Media
Industry Trends
May 18, 2023

7 Reasons Why Granfluencers Are Hottest Trend on Social Media

Discover the growing popularity of granfluencers! These inspiring women and men are breaking stereotypes and using social media platforms to share their wisdom, experience, and style through their content. 

Read Article
Vidio, a Streaming Service, Teams Up With affable.ai to Scale Viewership Using Influencer Promotions 
Company News
May 18, 2023

Vidio, a Streaming Service, Teams Up With affable.ai to Scale Viewership Using Influencer Promotions 

Indonesia’s leading video streaming service, Vidio, aims to run compelling influencer marketing campaigns. affable.ai to empower their upcoming strategies! 

Read Article
Unlocking YouTube and TikTok Commercial Music for Effective Influencer Content 
Industry Trends
May 17, 2023

Unlocking YouTube and TikTok Commercial Music for Effective Influencer Content 

Creating compelling influencer content is a real challenge without licensed music for marketing. Thankfully, YouTube and TikTok have a solution for you! 

Read Article
Influencer Marketing Playbook for the Men’s Grooming Industry
Influencer Marketing
May 12, 2023

Influencer Marketing Playbook for the Men’s Grooming Industry

Whether you're a new D2C brand entering the men's grooming industry or an established brand launching a new product, influencer marketing can help you overcome challenges and drive ROI.

Read Article
How ChatGPT Can Be a Social Media Manager’s Best Friend
Industry Trends
May 10, 2023

How ChatGPT Can Be a Social Media Manager’s Best Friend

Discover how ChatGPT can be an indispensable tool for social media managers in content development, ideation, competitive analysis and customer services.

Read Article
How ASMR Influencers in the US Grew 10X in Four Years
Industry Trends
May 2, 2023

How ASMR Influencers in the US Grew 10X in Four Years

After witnessing success in South Korea, the ASMR influencers have found acceptance among the American audience. USA-based brands actively partake in the phenomenon to trigger sensory experiences in consumers. 

Read Article
Influencer Marketing Playbook
Influencer Marketing
May 1, 2023

Influencer Marketing Playbook

Follow affable.ai’s step-by-step playbook to run influencer campaigns, which can help streamline the influencer management process and increase business outcomes like sales and conversions.

Read Article
Why Does Building Your Influencer Community Matter?
Product Updates
April 21, 2023

Why Does Building Your Influencer Community Matter?

Learn from experts how they handle inbound influencer requests — as working with someone who knows and loves your product can generate better results than working with someone with a larger following but less engagement and loyalty.

Read Article
Changes In The Creator Economy Influencers And Marketers Should Pay Close Attention To
Industry Trends
April 21, 2023

Changes In The Creator Economy Influencers And Marketers Should Pay Close Attention To

With the creator economy evolving constantly, influencers find new ways to monetize their content. Brands can find creators on new platforms to scale their marketing efforts.

Read Article
How Nano Influencers Help D2C Brands Cut Collaboration Costs By 200% 
Influencer Marketing
April 18, 2023

How Nano Influencers Help D2C Brands Cut Collaboration Costs By 200% 

Amidst the rising influencer rates and a possible recession, D2C brands are turning to nano influencers to reduce their campaign costs and flesh out authentic content for younger audiences. 

Read Article
How De-Influencing Builds Brand Credibility Among Consumers
Industry Trends
April 12, 2023

How De-Influencing Builds Brand Credibility Among Consumers

Learn how de-influencing can cause a fundamental shift in influencer marketing and help you create an authentic social media presence. 

Read Article
Leveraging Journalists As Influencers To Create Genuine Product Reviews 
Industry Trends
April 12, 2023

Leveraging Journalists As Influencers To Create Genuine Product Reviews 

Discover how to leverage trusted voices like editors and journalists in influencer campaigns and launch your brand or product. 

Read Article
Exploring The Potential Of ChatGPT As An Influencer Partner
Industry Trends
April 12, 2023

Exploring The Potential Of ChatGPT As An Influencer Partner

Discover the potential benefits of ChatGPT for influencer marketing and what it means for the industry. 

Read Article
Reviving Old Ad Campaigns: A Smart Move By Marketers 
Industry Trends
April 12, 2023

Reviving Old Ad Campaigns: A Smart Move By Marketers 

Refreshing past campaigns can be a cost-effective and engagement-driven marketing strategy. By leveraging influencer collaborations, brands can double their traction! 

Read Article
Why brand partnerships are an emerging trend to cash in on
Industry Trends
April 12, 2023

Why brand partnerships are an emerging trend to cash in on

Leading brands in multiple categories partner to run an influencer campaign promoting both products while generating additional buzz on social media. 

Read Article
Breadcrumbing: A Creative Way To Share Influencer Content 
Industry Trends
April 12, 2023

Breadcrumbing: A Creative Way To Share Influencer Content 

The art of breadcrumbing is used by brands to build anticipation in the audience by releasing consumable pieces of influencer content before the main event. 

Read Article
Mom Influencers: Building Authentic And Relatable Content For Brands Across Industries 
Influencer Marketing
April 7, 2023

Mom Influencers: Building Authentic And Relatable Content For Brands Across Industries 

As mom influencer content becomes more diverse, brands in multiple industries rely on these creators to place their products in front of a broad audience during Mother’s Day. 

Read Article
Analyzing The Relative Influence Of First-Mover Influencers Vs. Celebrities
Industry Trends
April 5, 2023

Analyzing The Relative Influence Of First-Mover Influencers Vs. Celebrities

Harness the power of first-mover influencers and celebrities to elevate your marketing strategy and reach your target audience more effectively. 

Read Article
Integrating Social Responsibility Into Your Influencer Marketing Strategy 
Industry Trends
April 5, 2023

Integrating Social Responsibility Into Your Influencer Marketing Strategy 

Capture the attention of conscious consumers by adopting sustainable influencer marketing and talking about how your brand supports eco-friendly practices. 

Read Article
Why Game Streamers Are Excellent For Promoting Non-Gaming Brands
Industry Trends
April 5, 2023

Why Game Streamers Are Excellent For Promoting Non-Gaming Brands

Non-gaming brands are actively tapping into the potential of gaming influencers to reach an untapped audience—video game fans. 

Read Article
Search
Featured
Product Seeding (Influencer Gifting) – A Quick Guide
Influencer Marketing

Product Seeding (Influencer Gifting) – A Quick Guide

Most Inspiring Mother's Day Campaigns For Your Brand
Influencer Marketing

Most Inspiring Mother's Day Campaigns For Your Brand

What is Influencer Mapping and How D2C Brands Can Leverage It
Influencer Marketing

What is Influencer Mapping and How D2C Brands Can Leverage It

Categories
Industry Trends
Events and Media
Interviews
Product Updates
Fintech Marketing
Top PR Agencies List
Listicles
Top influencer Agencies List
d2c article
Top Instagram Influencers- United Kingdom
Crytocurrency-influencers
Micro Influencers
Webinar
Case Study
Company News
In The News
Uncategorized
Guest Blog
Influencer discovery
Influencer Marketing
Social media marketing
Artificial Intelligence